Public Single Term Keyword Drawback

When picking keyword to implement in your keyword tags for your website, please remember this rule! DO NOT Exercise SINGLE TERM UNLESS THE TERM ITSELF IS SPECIFIC. For example, if you pick "MLM" term as the keyword tags in your webpage, I think most likely you don't really know what the target you are aiming. Why? "MLM" is a universal term. Although this keyword has high searches, most citizens when they search for this "MLM" term probably still searching for something. Instead of aiming for the "MLM" term, it could have been wise for you to pick terms like "Amway", "Avon", "eCosway", "Nu Skin", "WBG", "Mary Kay", "Shaklee", etc. Wouldn't you assent with me that humans searching for the specific terms (Amway, Avon, eCosway, etc.) like the above surely they're interested in a specific multi level marketing? They are interested on it and if they don't, they won't key in the MLM firm names. Agree? What is the drawback when you applica
tion a regular single term keyword? 1. Untargetted traffic Think immediately ... if A key in "MLM" in Google and B key in "Amway", who do you think are more likely targeted? B will be a targeted prospect rather than A. 2. Low Conversion Rate If untargetted traffic clicking on your sales webpage, what you will get? You will get prospects which are just playing encompassing your webpage and then click quit. Correct? If from the example above, A is your prospect then you probably won't get any sales owing to A is what we call a prospect which is still "searching keywords." Unlike B, B is a targeted prospect, so the chance of getting sales from prospect B is bigger than A. I think it doesn't cause sense to manipulate a common single term keyword for your webpage unless they keyword itself is very specific, nevertheless frankly single term keywords are not worth the effort. Full text: http://computerandtechnologies.com/search-engine-optimization/news_2008-0

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