If you"re the owner of an online business, then you understand the importance of search engine optimization (SEO). You"ve probably also wondered where web directories fit in your overall internet marketing strategy. Here are the 5 basics of directory submissions to get you started. 1. What it is. A web directory is essentially a listing of websites. Unlike a search engine, which lists sites based on keyword relevance, a web directory lists websites based on categories and subcategories. Another substantial difference between search engines and web directories is that web directories are in reality managed by humans. Each submission is reviewed by an editor who determines whether or not the site is appropriate for that particular directory. 2. Why you should application them. Directories are a great method to generate traffic to your site and to increase your search engine ranking. Search engines place a high value on one-way links, and links from directories are, in fact
, one-way links. Furthermore, search engines place a premium on links from well-established, authoritative websites. So if you play your cards correct and submit your site to directories that are considered high-quality by the online community, then you"ll increase your search engine ranking. Because directories break down links into categories and subcategories, you"re guaranteed to get targeted traffic to your site. There"s nothing bigger than knowing that visitors to your site are there on account of they really hope for to know more about what you have to offer. 3. How to find them. Finding directories is simple. Go to any search engine and search for the term "web directories." You"ll get a list of more directories than you will ever have day to visit. So how do you find the ones that are exactly for you? First, only submit to directories with a high PageRank owing to those will definitely benefit your search engine ranking. Second only submit to directories that
don"t require a reciprocal link from your website. That defeats the purpose of using directories to get one-way links. 4. Universal directories and niche directories. You will find in your search for web directories that some of them cater to specific topics. These are called niche directories. Be persuaded to submit your site both to popular directories and niche directories. Common directories tend to be more well-established than niche directories, which will fabricate them more favorable to search engines, on the other hand niche directories will support impel more targeted traffic to your site. 5. Determining the correct category. As mentioned earlier, web directories are managed by humans who review every submission before listing the website. This mode that you entail to be meticulous when deciding which category you desire your website listed in. If directory editors feel that your choice of category is inappropriate, they won"t hesitate to reject your submissio
n outright. Choose your category by considering the overall content of your website since that"s what editors will be looking at. Full text: http://computerandtechnologies.com/search-engine-optimization/news_2008-12-12-18-30-04-376.html
Friday, December 12, 2008
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